International Business is the management education specialization that teaches and imbibes skills on different aspects of business and marketing at a global scale. This BBA specialization helps the prospective business leaders understand the global business environment in a holistic manner. In an increasingly globally integrated world, it is imperative to have a fair understanding of how to do business in various countries. E.g.: Value chains are now spread across many countries. How to organize the production process so as to minimize the costs, and also any risks towards supply of various factors of production and so on.
The specialization offers opportunities for those aiming to establish themselves globally. Considering the enormity of the area of International Business, the specialization covers a core paper and various other papers holding importance from economics and business perspective. The specialization helps the students to get an overview about the global economic environment and gives them an understanding of the International business strategy. It also helps the students to understand the various facets of International trade and logistics along with building an understanding about the top financial and trade institutions around the World.
The specialization is aimed to produce the competent business executives/managers to meet the growing demands in the field of International Management. It further helps in decision making and strategy, the core jobs at senior management level. It is ideal for professionals seeking to accelerate a career in International Business. Typically, business graduates with a good grounding in international business from are better equipped to come up with well nuanced responses to exogenous shocks, such as a global recession or pandemic or trade wars between two major powers or some other geopolitical factors affecting business environment.