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“Global Business Transformation: Now, Next and Beyond”
30th & 31st January 2024
 (Collaboratively organized by SIBM Hyderabad & SCMS NOIDA)

About Symbiosis International (Deemed University)

Symbiosis International (Deemed University) is a multi-disciplinary university offering its students and faculty a vibrant learning ecosystem designed around its multicultural and innovative ethos. Established in 1971 by Prof. Dr. S.B. Mujumdar is a ‘home away from home' for the students. The Institution is based on the principles of Vedic thought of the "World as One Family”. The University's name fittingly captures the quintessence of the relationship with International students; a mutually beneficial bond between India and the International student community. Symbiosis is committed to building international understanding by offering quality education and is resplendent with the activities and students of more than 85 countries. The university epitomizes the Symbiosis vision, 'Promoting International Understanding through Quality Education’ and is a beehive of international students from all across the globe, being privy to Indian culture and hospitality. Symbiosis is a family of academic Institutions imparting quality education for more than 50 years. It is a host to over 40,000 Indian and International students.

About Symbiosis Institute of Business Management (SIBM), Hyderabad

Symbiosis Institute of Business Management, Hyderabad (SIBM-H) has positioned itself as a preferred destination for students aspiring to become a seasoned Business Management Professional. SIBM-H is making new strides in delivering quality management education with a unique mix of knowledge, skills, and ethics, drawing on a rich base of SIBM alumni and stakeholders. The campus has the unique advantage of access to the rich educational and technological expertise available in Hyderabad, providing a bouquet of best practices for holistic student development. The value of SIBM-H lies in its legacy of quality and excellence with well-defined personal care and progressive strategy. It is now leading in academic excellence, and in internationalizing management education, and has become the bedrock for showcasing talent in B-School competitions across the country through its innovation in admission, assessment and pedagogy.

About Symbiosis Centre Management Studies (SCMS), NOIDA

Symbiosis Centre for Management Studies, NOIDA, a constituent of Symbiosis International (Deemed University), Pune began its operations in December 2010. Based in the heart of Delhi – NCR, the Symbiosis NOIDA campus started operating in the academic year 2010 with an objective to provide management education of global standards to undergraduate aspirants. With the focus on the holistic growth of the students, the institute has reached the milestone of being rated amongst the best BBA colleges in the country. In the quest for excellence, the program offers a well-designed curriculum well-complemented by internships that meet the industry requirements. What makes SCMS NOIDA a class apart is the adoption of innovative teaching pedagogy making the learning experiential and application-based.

About the Conference

The world is changing so quickly that real-time, personalized experiences with predictive insights are becoming the norm. Business transformation has long been focused on increasing productivity—on making the company work "better, faster, and cheaper." And for good reason: disciplined efforts can boost productivity, accountability, transparency, execution, and decision-making speed. It's a tried-and-true recipe for delivering quick results to the bottom line. The issue is that it is no longer sufficient. Business management and sustainable strategies are upending industry after industry, putting pressure on incumbents not only to increase financial returns but also to reinvent who and what they are as organizations. Recognizing the significance of these dimensions, it becomes necessary to rethink its entire operating model and make fundamental changes to its processes, technology, and personnel. This conference is being organized to give the participants a typical rostrum from which to share their perspectives and knowledge about globally emerging business practices in the rapidly evolving digital timeline.

Objectives of the Conference

The conference provides a platform for researchers, practitioners, academicians, and corporate professionals to understand that business transformation is much more than just creating a more efficient and sustainable system. It involves a change in mindset that can continue to evolve in the future. To triumph over these challenges into opportunities, it is required that we lay stress on Now, Next, and Beyond of the Business Transformation.


Call for Papers

Conference Tracks

The scope of the conference covers all the major research fields in management. We invite Empirical papers/ Conceptual papers/ Dissertation thesis/Working papers/Review papers

 or Case studies including teaching notes helpful at university level .

 Invitation is not restricted only to the below mentioned sub-themes :


Track 1: Organizational Behaviour and Human Resource Management

  • HRM and Innovation
  • Employment Law
  • Driving Transformation through Cultural Change and Ethics
  • Organizational Change and its implications on HRM
  • Organizational Culture
  • Organizational learning and business growth
  • Learning organizations and organizational learning in different industries, sectors, and contexts
  • People Analytics
  • Application of advanced information technologies in the field of HR


Track 2: Business Intelligence and Technology

  • Business Intelligence and decision-making
  • Knowledge transfer and sharing behaviors in business intelligence
  • Security issues in Business Intelligence systems
  • Connecting Technology and Humans
  • Using Artificial Intelligence and Next Tech for Sustainability
  • AI Implementation across Sectors (Retail and E-Tail, Shopper Marketing, Fintech, Edtech, Media & Entertainment, etc.)


Track 3: Emerging Perspectives of Finance and Changing Economic Scenario

  • Sustainable Finance and Practices
  • Accounting's role in organizational change implementation and management
  • Public sector governance
  • Accountability and performance management
  • Accounting's role in sustainable development
  • Neuro Finance and Behavioral Finance
  • Cryptocurrency and Blockchain Technology
  • Mergers, Acquisitions, and Corporate Restructuring
  • Entrepreneurial Finance
  • Sustainability, ecotourism, climate change, triple bottom line, and corporate social responsibility


Track 4: Marketing – Relationships, Personalization, and Data Herald

  • Digital Marketing in the Era of Technological Disruption
  • Green Marketing & Consumerism
  • Rural Consumers & Marketing Strategies
  • Networks in business markets
  • Distribution and routes to market
  • Market and customer communication
  • Artificial Intelligence in Marketing
  • Cocreation of tourism experiences across multiple stakeholders
  • Managing and marketing tourism products and services
  • Distribution of tourism and intermediation strategies


Track 5: Cross-Cultural Management and Trade

  • WTO and World Trade through E-Commerce
  • International Business Strategies in Digitally Connected World
  • Global Strategy, Organization, and Value chains
  • Cross-cultural management and Global leadership
  • Sustainability and Global business practices
  • Cultural anthropology, sociology, ethnography


Track 6: Innovation and Entrepreneurship

  • Recent Trends in Entrepreneurship and Startups
  • Entrepreneurship & Sustainable Development
  • Role of IT in Entrepreneurship
  • Entrepreneurship in marginalized contexts
  • Women and entrepreneurship
  • Innovation for international entrepreneurship


Track 7: Information Technology & Operations Management

  • Agile Business Transformation
  • Optimization and Automation of Processes
  • Innovative Supply Chain Management and Logistics
  • Emerging technologies (Social media, analytics, cloud)


Track 8: Legal Framework and Governance

  • Corporate Social Responsibility and Corporate Governance
  • Intellectual Property Rights and Regulation of Emerging Technologies
  • Business Fraud and Crime
  • Trade, Competition and Economic Growth
  • International Arbitration and Commercial Transactions

Track 9: Case study with teaching notes


We accept case research about emerging markets and developing economies, regions which are traditionally underrepresented in teaching case collections but which offer unique and important insights


Subject areas include:

  • Accounting and finance
  • Built environment
  • Entrepreneurship
  • Environmental management
  • International business
  • Human resources
  • Management science
  • Marketing
  • Operations and logistics
  • Public sector management
  • Strategy
  • Tourism and hospitality
  • New Age Technology
  • Sustainable Emerging Economies


We welcome cases written about real people, in real organizations, who have to make real decisions. Cases can be developed from primary data and/or secondary data. Cases can have some information disguised which will need to be outlined in your research methods section in the teaching note, and the real individuals and/or company need to provide consent for the publication of the disguised case.

Submission Guidelines:

Research Paper

  • The acceptable word limit for the full paper is 6000-10,000 words, including the references and has to be shared in word documents.
  • The elements of the full paper can be organized in the following order:
  • Cover page including Author Details (Name, Designation, Email Address, and Affiliation of all authors).
  • Structured Abstract approx 200-250 words (including Purpose,
  • Design/Methodology/Approach, Findings, Practical/Theoretical implications, Originality/value), Keywords (5-7)
  • Main Body Text (including Introduction, Objectives, Review of literature Methodology, Findings, Discussion, and Conclusion ,Implications , Limitations and directions for Future Research)
  • References (in APA format)
  • Font should be Times New Roman, size 12, double-spaced, and left-aligned.
  • Tables, figures, and images should be named and of more than 300dpi with all editable format
  • The full paper should be submitted along with the Plagiarism Report and Similarity Index of not more than 10% and less than 4% from single source with AI less than 20%
  • The full paper should not be in the process of publication or should not have been submitted to any journal.
  • Authors will be notified about the acceptance of their paper(s) for presentation through email, after which the process of registration will begin.
  • Registration will be confirmed only after the payment of the registration fee and at least one author must be present for paper presentation.
  • Author(s) with multiple entries must register for each paper separately.
  • Co-authors are required to register and make the payment separately for attending the conference and presentation/participation certificate.
  • Papers shall be presented online or offline, however, in-absentia presentation is not allowed. 
  • All authors should attend all the plenary sessions and paper presentation tracks to be eligible for conference certificates.
  • An author may submit a maximum of 2 papers (one as the principal author & the other as co-author).
  • The conference registration fee once paid will not be refunded under any circumstances.
  • No change in the author's name can be done after the paper is accepted.

Submission Guidelines: Case Study with Teaching Notes

Teaching Case Study should:


  • Describe the actions of a well-developed central protagonist character that is facing a management decision.
  • Present a complex and compelling management decision-making dilemma for students to analyze.
  • Be logically structured, with sufficient discussion of important business contexts and issues.
  • Be written in the past tense, use an engaging case narrative style, and does not contain any language errors.

Teaching note should:

  • Include an appropriate synopsis describing the context of the case, the dilemma being faced, and the discipline the case is relevant for.
  • Detail a set of teaching objectives appropriate for the stated target audience.
  • Provide a research methods section that details the types of data used to develop the case.
  • Include a 90-minute multimedia teaching plan, including suggested classroom facilitation questions and activities.
  • Include a set of assignment questions that align with the teaching objectives, and relate to the dilemma being faced in the case.
  • Use recent literature, theory, or research findings to analyze the case study and provide model answers to the assignment questions.
  • Include a specific set of instructions as to how this case can be used in an online environment and the ways in which an educator might want to consider adapting the teaching plan to use it in this way.
  • You are welcome to include an epilogue of the case, of what really happened, if known.


For any query please write to

Important Dates

Deadline for Submissions of Abstract

20th Sept 2023

Notification of Acceptance of Abstract

1st October 2023

Deadline for submission of Full paper

30th November 2023

Notification of Acceptance of Full paper

10th Dec 2023

Last date for submitting Camera Ready Paper

20th Dec 2023

Registration Details



Research Scholars/Students

Rs. 2500

Academicians/Industry Experts

Rs. 5000

Foreign Delegates


*inclusive of GST

*Registration fee includes admission to all the plenary sessions and paper presentation tracks, conference kit, participation certificate, meals- breakfast and lunch (both days), networking dinner- Day 1 and sightseeing- Day 2.

Bank Account Details: Will be updated

Email Id: For any query please write to

Publication Partners

Publication Opportunity

All accepted and registered manuscripts based on the review process will be published in Scopus Proceedings by * Taylor’s & Francis.The committee does not accept any fee towards the publication of papers.

Few Selected papers will be invited for presentation based on composite review scores. Post-presentation, invited papers will be suggested to be sent to one of the below-mentioned journals where review, acceptance, and publication will be as per the journal guidelines and discretion of the journal.

  • Tourism Review (Q1, indexed in SCOPUS, Listed in ABDC) *
  • Journal of Business & Industrial Marketing (Q1, Indexed in SCOPUS) *
  • Spanish Journal of Marketing (Q2, Indexed in SCOPUS) *
  • Journal of Sustainable Finance & Investment (Q1, Indexed in SCOPUS) *
  • Journal of Accounting and Organizational Change (Q2, Indexed in SCOPUS)*
  • The Learning Organization (Q2, Indexed in SCOPUS) *
  • International Journal of Logistics Management (Q1, Indexed in SCOPUS) *


*We are in the process of finalizing the proceedings & journals. Publication opportunities are subject to the process of the publishers and evaluation by the editors.


Dignitaries Content Coming Soon.


Schedule Content Coming Soon.

Our Petrons

Visionaries of the Conference


Chief Mentors

Dr. S. B. Mujumdar


Founder and President,

Symbiosis International (Deemed University), Pune, India

Dr. Vidya Yeravdekar


Symbiosis International (Deemed University), & Principal Director Symbiosis, Pune, India

Dr. Rajani R. Gupte

Vice Chancellor,

Symbiosis International (Deemed University), Pune, India

Organizing Committee

Conference Convener

  • Dr. K. P. Venugopala Rao


    Symbiosis Institute of Business Management (SIBM), Hyderabad

Conference Co-Convener

  • Dr. Nidhi Phutela

    Officiating Director

    Symbiosis Centre Management Studies (SCMS), NOIDA

Organizing Committee

  • Dr. Priya Grover
  • Dr. Chitra
  • Dr. Kanishka Gupta
  • Dr. Richa Goel
  • Dr. Shyamsunder Chitta
  • Dr. K. D. V. Prasad

Advisory Committee

  • Dr. Bhama Venkataramani - Dean, Academics & Administration, SIU
  • Dr. R Raman - Dean, Faculty of Management, SIU
  • Dr. Hardik Vachharajan - Director, Quality Management & Benchmarking, SIU
  • Dr. Anita Mohan Patankar - Director, Symbiosis Centre for International Education
  • Dr. Ruchika Kaul Ghanekar - Director, Symbiosis Centre for Research and Innovation


Gallery Content Coming Soon.

Accommodation and Venue Content Coming


Arrangements for the participants of this conference have been made in the guest facilities at SIBM, Hyderabad Campus.

Accommodation Details

The tariff for the rooms are as follows and will be subject to availability

  1. Rs 3500 for AC room in the guest house
  2. Rs 2000 for Non AC room in the hostel

Col Balaji Dayal (Retd.)

Campus Administrator

Symbiosis Housing Office, Mamidipally Campus

Telangana India


Mobile: 7093921246




Conference Venue

Auditorium and Convention Hall, Symbiosis Institute of Business Management, Symbiosis International (Deemed University), Survey Number 292, Off Bangalore Highway, Modallaguda (V), Nandigama (M), Rangareddy Dist, Hyderabad, Telangana, India.